SWARM

Welcome to

SWARM

TikTok sound campaigns that actually move the needle. You don't need to know what you're doing, SWARM makes sure you don't get screwed.

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real views driven · live

for just $0

scroll ↓

High-quality reach. Real cheap.

Not just view counts. Real, engaged audiences, here's what each actually cost vs. what you'd have paid anywhere else.

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views

$40 (~$7,260 elsewhere)

0

views

$35 (~$4,788 elsewhere)

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views

$30 (~$2,880 elsewhere)

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views

$25 (~$1,404 elsewhere)

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views

$20 (~$1,056 elsewhere)

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views

$40 (~$1,812 elsewhere)

0

views

$25 (~$924 elsewhere)

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views

$30 (~$2,460 elsewhere)

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views

$60 (~$3,744 elsewhere)

0

views

$15 (~$540 elsewhere)

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views

$35 (~$1,308 elsewhere)

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views

$30 (~$768 elsewhere)

The experiment

We put our money where our mouth is.

We took one of the biggest marketing agencies in the game, a $10,000 campaign, and ran the same song, the same week, on SWARM. Real, high-quality U.S. views and engagement that blew past theirs. Here's the head-to-head.

Same songSame windowReal US viewsApples to apples

Industry-leading agency

$10,000 budget

Views1.33M
Engagement rate8.68%
Cost per 1K views$7.52
WINNER

SWARM

$717 spent

Views1.6M
Engagement rate22.63%
Cost per 1K views$0.46

✓ All real, high-quality U.S. views, 0 botted, 0 flagged. That $0.46 is a $0.52 effective CPM: not just cheap, effectively cheap.

14×

cheaper

2.6×

the engagement

16×

lower cost per view

The literal difference

Budget spentlower is better
Agency
$10,000
SWARM
$717
Engagement ratehigher is better
Agency
8.68%
SWARM
22.63%
Cost per 1,000 viewslower is better
Agency
$7.52
SWARM
$0.46
Total viewshigher is better
Agency
1.33M
SWARM
1.6M

Same song. Same week. For their $10,000, we could've run this campaign ~14 times over, and still win on views and engagement, with real, high-quality U.S. views, not inflated counts. Cheap is easy; effectively cheap is the whole game.

Your campaign, coached

SWARM tells you what to do.

Example

You saved ~$14,200 using SWARM

vs. what a traditional campaign would've cost for the same real reach.

Example

Don't use @creator again

Their views are botted, you paid for reach that mostly doesn't exist.

Example

Do more with @creator

A proven, US-based winner you've only run once. Book them again.

See the real value

Not all views are worth the same.

Bought views and views from outside your target market get noticed and weighted, so a creator's numbers reflect the audience that actually matters to you, not an inflated count. That's your effective CPM.

Looks like

$0.42

raw CPM

Actually

$1.90

effective CPM

So you can rank your whole network by who's genuinely the best deal.

Discover

Find proven creators.

See real creators from the network, how much they've been hired for, and their effective CPM. SWARM even suggests what you should pay based on their track record.

L

@lu•••••••

142K avg views · hired 7×

$35

$0.44 eCPM

R

@re••••••

96K avg views · hired 5×

$50

$0.61 eCPM

K

@ka•••

61K avg views · hired 9×

$25

$0.79 eCPM

D

@dr•••••••

210K avg views · hired 4×

$80

$0.90 eCPM

Why you won't get screwed

The traps that sink campaigns.

What burns people running TikTok campaigns, and how SWARM has your back automatically.

“5 million views!” …that are bought

Bot/bought views are spotted and counted as zero in your effective CPM, so a fake viral video can never trick you into overpaying.

eCPM

Views from outside your market

Views from regions outside your target are noticed and weighted by their real value, so the numbers reflect the audience that actually matters to you.

Audience-weighted

Overpaying a creator

SWARM tells you what to pay each creator from their real past performance on the platform, so you start from a fair number, not a guess.

Smart pricing

Paying for videos that never come (or get deleted)

Every deal is tracked with proof of payment and a full dispute trail. If they don’t deliver, you’ve got the receipts.

Deal protection

Drowning in drafts & approvals

Creators send drafts in one place; you approve or deny in a tap. Everyone always knows where things stand.

Draft workflow

The industry standard vs. SWARM

Us vs. the industry-standard dashboard, CreatorCore. Honestly, it's not a competition.

CreatorCore is what most teams run campaigns on today. Here's everything SWARM tracks to actually run one that works, lined up against what it gives you.

What you getSWARMCreatorCore

Track total views for the whole campaign

Share a link so partners can watch the campaign live

Creators upload drafts, you approve or deny

Budget that counts down live as you add videos

theirs stays static

Real CPM (cost per 1,000 views)

eCPM: true cost after bot & off-target views are weighted

Bot / fake-view detection on every creator

Real results from everyone who's used that creator

theirs is estimated, not real results

Suggested price per creator, from real platform data

A private inbox to talk to creators, out of the DMs

Audience location flagged per video (real US reach)

Proof of payment & dispute trail on every deal

Tells you what to actually do with the numbers

You don't even have enough information to run an effective campaign on the other dashboards. And even if their numbers were right, you still wouldn't know what to do with them. SWARM does.

For creators

Get discovered. Get paid.

Brands reach out to you in one place, no login, no app. Chat, send drafts, get approved, and track every deal from a single link you can save to your home screen.

Chat directlySend draftsTrack paymentsNo login
Your inbox
Hey! We'd love you on "Midnight Drive", $250/video
Love it, sending a draft
Draft sent for approval
Approved, you're good to post!

Join the swarm.

Which one sounds like you?

Tutorials & tips

SWARM by LUX · 2026

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